🍽️ Decide dinner first.
Decide what you're in the mood for, tell Forked UP! what you already have, then compare three smart dinner options before choosing the perfect recipe.
The AI recipe app for real households — less food waste, less extra spend, more home cooking.
Public Beta · Free to try
Opens instantly in your browser — no App Store download needed.
Works on iPhone & Android · Add it to your Home Screen.
The Problem
Sound familiar?
"I've got food at home…"
"But I don't know what to cook."
"So I order delivery again."
Millions of households waste perfectly good food simply because deciding what to cook tonight is harder than it should be. Forked UP! exists to solve that.
How it works
Four steps from craving to cooked.
The full Forked UP! journey — a smarter way to answer "what's for dinner?" tonight.
Step 01
Decide what you fancy
Choose a cuisine, search for a specific dish or spin the cuisine wheel.
Step 02
Tell Forked UP! what you have
Add the ingredients already in your fridge and cupboards.
Step 03
Compare three smart dinner options
Ready Tonight, Worth the Shop or Make It Special — choose the dinner that fits your evening.
Step 04
Open the recipe and cook
View the full recipe and follow step-by-step Cooking Mode from prep to plating.
The new way to decide dinner
What do you fancy tonight?
Most people don't start dinner by listing ingredients. They start by deciding what they feel like eating. Forked UP! starts there too.
Choose a cuisine
Italian, Chinese, Indian, Thai, Mediterranean and more — one tap.
Search any cuisine
Craving something specific? Search the world for it.
Spin the Wheel
Can't decide? Let the Dynamic Cuisine Wheel pick for you.
Then tell Forked UP! what's in your kitchen
Use ingredients you already have.
Just add what's in your fridge or cupboard and Forked UP! works out what you can make.
Add ingredients quickly
No complicated inventory management. No long setup.
AI understands your kitchen
Forked UP! figures out what's practical to cook right now.
Prioritises what needs using
Perfectly good food doesn't get wasted at the back of the fridge.
Three smart dinner options
Three ways to make dinner happen.
Not random recipes. Practical dinner ideas based on what you're in the mood for and the ingredients you already have at home.
Ready Tonight
Everything essential is already in your kitchen. No unnecessary shopping — just choose your recipe and start cooking.
Worth the Shop
You're only a few ingredients away. See exactly what's missing and decide if the small shop is worth it.
Make It Special
A more elevated version of tonight's meal using a few additional ingredients — perfect when you want something a little more special.
Missing something?
Turn missing ingredients into a ready-to-shop basket.
Nearly There and Make It Special show exactly what ingredients you're missing. Future grocery integrations are being designed to help turn those missing ingredients into a ready-to-shop basket — no more guessing what to buy.
Spinneys
Carrefour
Lulu
Grocery delivery integrations coming soon. No live ordering, pricing or availability yet.
Cook with confidence
Step-by-step Cooking Mode.
Once you've chosen dinner, Forked UP! guides you through it — one clean step at a time.
One step at a time
No scrolling through long recipe pages.
Easy to follow
Designed for real kitchens and real evenings.
Built for busy households
Get dinner on the table without the stress.
Share your dinner win
Cook dinner. Share dinner. Inspire someone else.
After cooking, Forked UP! turns your meal into a beautiful branded share card — using your own photo — ready for Stories and the feed.
Use your own food photo
Snap it, upload it, own it.
Story & square formats
Beautifully branded share cards, ready to post.
Shows extra spend clearly
Celebrate how little you spent — honestly.
Celebrates less waste
Every meal turns into a small planet-friendly win.
Features
Available in Beta today.
Three Smart Dinner Options
Ready Tonight, Nearly There and Make It Special — a dinner plan for every evening.
Ingredient Match Intelligence
Know exactly what you already have and what you still need.
Smart Cooking Mode
Simple step-by-step guidance from prep to plating.
Save Your Favourites
Build your own growing collection of recipes you love.
AI Meal Discovery
Choose a cuisine, search for a dish or let the cuisine wheel surprise you.
Cuisine-first meal planning
Start with what you fancy — not just what's in the fridge.
Dynamic Cuisine Wheel
Spin when you can't decide. Instant dinner inspiration.
Any Cuisine search
Type any cuisine in the world and cook it tonight.
Share your dinner
Story & square share cards from your own photos.
Add to your Home Screen
Use Forked UP! like an app — one tap whenever you need dinner inspiration.
Grocery Delivery Integration 🚚
Future retailer integrations to turn missing ingredients into a ready-to-shop basket.
Fridge Scan AI 📸
Snap a photo — Forked UP! identifies your ingredients.
Voice Ingredient Entry 🎤
Tell Forked UP! what's in your fridge, hands-free.
Family Meal Planning 👨👩👧
Plan the week around real household cravings.
Premium Membership ⭐
Coming soon — not available yet.
Impact Score 🌍
See your household's food waste & spend impact.
Community Challenges 🏆
Cook together, share together, win together.
Product positioning
More than recipe recommendations.
Forked UP! is building a smarter dinner decision engine. Instead of simply generating recipes, Forked UP! combines meal intent, ingredient ownership, practical cooking decisions and future grocery commerce into one seamless experience.
Help households waste less food, spend less money and enjoy cooking more often.
Coming soon
Live in Beta — with a bigger roadmap ahead.
Current Beta · Live
Live nowAI recipe generationChoose CuisineFind a DishSpin the Cuisine WheelCooking ModeSaved RecipesThree Smart Dinner OptionsComing Soon
Fridge Scan AIVoice Ingredient EntryGrocery Delivery IntegrationsPremium MembershipFamily Meal PlanningImpact ScoreVision
The household food intelligence platform.
The opportunity
A problem worth solving.
$0T
Food wasted globally every year.
0%
Of food produced goes to waste.
AED 0+
Average takeaway spend avoided.
0+
Home cooks inspiring Forked UP!
Product showcase
Built for real life.
Real screens from the Public Beta — already in the hands of home cooks.
What do you fancy?
Smart meal options
Nearly There ingredients
Step-by-step Cooking
Saved & shared recipes
Premium (coming soon)
Why people are joining
Built with real home cooks.
Shaped with feedback from real Beta users and inspired by the What's For Dinner In Dubai community.
0+
Founding Beta Members
0+
Recipes generated
0+
Meals cooked
AED 0
Money saved
0 kg
Food waste reduced
"I knew what I fancied. Forked UP! worked out the rest."
"Suddenly my sad ingredients became something to look forward to."
"Only took 15 minutes. Winning."
Forked UP! Premium
Everything in Beta is free today. Premium is on the roadmap — not available to purchase yet.
- Weekly meal plans
- Unlimited saved recipes
- Family accounts
- Smart shopping lists
- Nutrition tracking
- Priority AI features
Why Forked UP! Exists
"We don't need more food.
We need better decisions around the food we already have.Forked UP! exists to help millions of households waste less, save more and answer one question every day: What's for dinner?"
— Andrew Burgess
Founder, Forked UP!
Why it matters
Real food. Real people. Real impact.
Every meal made with ingredients already in the kitchen means less waste, less spend, and more evenings cooked at home.
Less food wasted
Less unnecessary spending
More home-cooked meals
A little less impact on the planet
One dinner might seem small. Thousands of dinners change everything.
For investors & partners
More than a recipe app.
Forked UP! is building a household food intelligence platform.
Today: Helping people decide dinner.
Tomorrow: Helping households manage food, shopping, waste and savings more intelligently.
Future opportunities
- Premium subscriptions
- Grocery affiliate revenue
- Sponsored ingredients
- Enterprise food waste solutions
- Impact Score & sustainability reporting
For FORKS sake,let's not waste food.
Every household has the food for tonight's dinner. They just need a smarter way to find it. That's what Forked UP! is building.
FAQ
Questions, answered.
Try Forked UP! now.
Choose what you fancy. Use what you've got. Waste less food. No download, no App Store search — the Public Beta opens instantly in your browser, then add Forked UP! to your Home Screen for one-tap access.
Public Beta · Free to try · iPhone & Android